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Review: iwon! Cinnamon French Toast Protein Chips

  • The Active Indulgence Team
  • Jul 11, 2017
  • 2 min read

iwon Protein Chips

Welcome to our first product review! As we begin to ramp up our blog activity, we intend to post reviews of high-protein treats we find in stores to help steer you guys toward delicious options and help you avoiding wasting calories on gross products!

Our first review kicks off with these iwon! Cinnamon French Toast protein chips, found at Vitamin Shoppe. At first, they feel much more hefty than their Quest protein chip counterpart-- they are heavier, more substantial, and feel like there are more chips per bag than Quest protein chips. Additionally, this sweet flavor is new to the protein chip market, but this brand also carries Sriracha and BBQ flavored options as well.

iwon Protein Chips Nutrition Information

Nutritionally, they are a bit higher in calories than the standard for this product category. At a whopping 250 calories per bag, this is almost double the standard which comes in around 130 calories per bag. These extra calories come from the 11g of fat and 16g of carbohydrates, whereas Quest protein chips only have 1-2g of fat and 4g of carbohydrates (2g fiber). The plus side to the higher carb content is that it does contain 6g of fiber, which technically makes this a high-fiber food. (It also only contains 2g of sugar).

The Protein content is on par with this category, coming in at around 20g of protein per bag. Additionally, all of the ingredients are organic and GMO-free.

The chips themselves resemble and feel like a tortilla chip, with much more substance than other protein chips (which tend to be very light and airy-feeling almost fragile).

Upon first bite the taste is pretty good. You get a nice cinnamon flavor, and the sweetness is subtle and not too overpowering. This gives you hope that you might have found a new go-to sweet snack! Then, your life goes to shambles as you begin to realize the more you chew the dryer the chip gets in your mouth. The after-taste makes you feel like you just ate a dog biscuit (if you have dogs, don't pretend you haven't wondered what they taste like).

Honestly, I couldn't even finish the bag, but not for lack of trying. I went back six times hoping that I was wrong or that it would grow on me, but it didn't. I even had four different people try this chip and the consensus was unanimous--these are gross. The rest of the bag ended up in the trash, covered in my tears as it felt like throwing away my dreams. Totally not worth the buy. The savory-flavored chips may be better, but I don't have high hopes. We'll see if I decide to brave them.

Overall Score:

As a dog treat: 10/10

As a human treat: 2/10

Comments


Active Indulgence Tips:

#1 

"Macrofied": The process of manipulating ingredients to produce a better nutritional profile, usually involving increasing protein while controlling or decreasing carbs and fats.

 

#2

Truvia, or erythritol, is a sugar alcohol that tastes like sugar but has very few calories. It is absorbed almost entirely in the small intestine and is excreted through urine. Erythritol has been deemed safe for consumption, and does not cause digestive issues like other sugar alcohols in quantities less than 50g per day.

 

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